Do you have a USP? Do you know what it is? Why do you need one?
USP= Unique Selling Proposition
We all have them and probably more than one. We need and use them in different situations. When in the hunt for that next opportunity we need to be aware of what makes us unique. Why someone might need us or better yet compelled to hire us for some uniqueness. We all have a lot to offer, the question is this the right company or venue for our talents to be utilized?
A fact to not overlook is sometimes no one company needs all of our talent all the time so this is an excellent time start your own business of offering our services to a multitude of companies that will pay for it.
Never overlook your own business.
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